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Our Vision |
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Reaching out to discover, inspire and enhance the enjoyment of life. |
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Our Mission |
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Be a World-Class Manufacturer, Driven by Innovation. |
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Our Principle |
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Cultivate original thinking and execute with pride, passion and precision |
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The heritage, strength and future aspiration of the Kenwood brand are reflected in the values we |
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share. We must ensure that every aspect of our corporate activity, from product development |
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through customer relation, is consistent with the following core values to realize our vision. |
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Our Philosophy |
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Change, Challenge, Create. |
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Our Core Values |
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A Step Ahead |
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To drive dynamic evolution through progressive thinking and |
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a willingness to embrace change. |
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The Right Fit |
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To create products and services that have an intuitive appeal |
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because they fit customerneeds and lifestyles. |
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Fresh Experience |
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To foster the spirit of discover at work and refreshing surprise |
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in daily life. |
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Quality and Performance |
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To insist on uncompromising quality and performance in our |
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products, our people and our business practices. |
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Confidence and Trust |
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To build confidence in the brand and lasting goodwill through |
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relationships based on trust. |
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